Political Perspectives on 07/18/12
Host Michelle Schroeder Fletcher speaks with professor and author George Lakeoff about his new book, co-authored with Elisabeth Wehling, called THE LITTLE BLUE BOOK: The Essential Guide to Thinking and Talking Democratic. Lakeoff says the Democrats have too often failed to use language linking their moral values with their policies. He offers Democrats and progressives language to communicate their moral values clearly and forcefully, with hands-on advice for discussing the most pressing issues of our time. He also deconstructs the ways that extreme conservative positions have permeated political discourse.
George Lakeoff is Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California, Berkeley. He is the author of the New York Times bestseller Don’t Think of an Elephant!, among other works, and is America’s leading expert on the framing of political ideas. Elisabeth Wehling is a political strategist and author working in the U.S. and Europe. She is doing research in Linguistics at the University of California, Berkeley, on how politics is understood both in American and Europe.